01 / 06
A store that is actually usable on a phone
Most Indian e-commerce traffic is mobile. A desktop-first store is a store that does not sell.
Industries
Retail, D2C & e-commerce
Boutiques, electronics, furniture, D2C brands, local retail
Footfall is falling and the online version of the shop either does not exist or does not convert.
(02) Digital presence
What a retail or D2C business must have online.
Six things. If you only ever do these and nothing else, you will still be ahead of most of your category. Where customers come from here: Instagram, marketplaces, local search, and existing customers.
02 / 06
Product pages with real detail
Dimensions, materials, sizing, delivery time, return terms. Every missing answer is an abandoned cart.
03 / 06
Abandoned-cart recovery
The single highest-return automation in retail. Most stores do not have it switched on.
04 / 06
A payment flow with the options people use
UPI first. A checkout that assumes cards loses a large share of Indian buyers.
05 / 06
Answers available at the moment of doubt
Sizing, stock, delivery and returns, answered instantly, is the difference between a sale and a tab left open.
06 / 06
A reason to come back
Repeat purchase is where the margin is. Nothing about a one-time checkout creates it.
(03) Priority order
What we would do first for a retail or D2C business.
In this order, for this category, and for the reasons given. How fast: Three to four weeks to build. Repeat-purchase and cart-recovery automation usually pay first.
01
Website Design and Development
A store that works on a mid-range phone, product pages that answer sizing and delivery, and UPI first at checkout.
02
AI Concierge
It answers sizing, stock, delivery and returns at the exact moment of doubt, which is where carts are abandoned.
03
AI Automation
Abandoned-cart recovery, delivery updates, and repeat-purchase timing based on what they bought.
04
Meta Ads
Catalogue and dynamic retargeting, abandoned carts brought back, and lookalikes built from your real buyers.
05
Conversion Optimisation
Cart abandonment, payment options, delivery expectation and sizing confidence, in roughly that order.
(04) The real questions
What retail customers ask before they buy.
Every one of these should be answered before somebody has to call and ask it. The ones you make people call about are the ones that cost you customers quietly.
- Is this in stock
- What size should I take
- When will it be delivered
- What is the return policy
- Is there a discount
This is the general version.
On a call you get the version that is about your business.